Qiddiya Entertainment City — Saudi Arabia

This film introduces Qiddiya, a major entertainment, sport and culture destination being developed outside Riyadh in Saudi Arabia. The project translates the scale and ambition of the development into an accessible visual story, showing how its different experiences will come together within one destination.

The direction balances architectural scope with a sense of anticipation and human energy. Rather than presenting the development only through facts and plans, the film focuses on the experience it is intended to create: a place built around participation, spectacle and shared moments.

Role: Director
Client: Qiddiya
Location: Saudi Arabia
Format: Destination / development film

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